Lenovo Influencer–what does it mean?

Since announcing my partnership with Lenovo last week I’ve had a lot of people congratulate me, usually swiftly followed by, “but, what does it all mean? And what is Lenovo?”

So as a bit of background — Lenovo (Leh-No-Voh) is a Chinese multinational technology company with offices in Beijing, China, and North Carolina in the United States. Since 2013, Lenovo has been the world’s largest personal computer vendor by unit sales. After buying out IBM’s PC and laptop operations in 2005, Lenovo has since grown to become a world leader making a huge impact through business and enterprise set-ups. The company now offers a full suite of awesome products and services, including mobile (they recently acquired Motorola Mobility).

Lenovo’s Influencer program brings on awesome people that do amazing things from many aspects of life such as gamers, artists, designers and so much more. They then support these people by supplying tech that helps them do what they do even better, as well as giving them opportunities to attend events around the globe.

In return, all Lenovo asks is they continue to do what they do.

The Lenovo ANZ Influencers are an amazing group of about 100 talented individuals across Australasia who are absolutely smashing it in their given fields, including LoriiPopsExpazz_NZ, and Prawln from NZ. I am incredibly honoured to join them, and can’t wait to kick more ass than ever before alongside them!

So–if we get real for a second–becoming a Lenovo Influencer is a mutually beneficial deal. It connects me to a wider family of people doing awesome things, gives me the opportunity to showcase a bunch of stuff I am doing, and in return I’ll be telling everyone about the amazing tech company that is giving me the tools to do great things! Great things like continue working my butt off to grow Leaping Tiger, streaming both gaming and creative content over on Twitch, writingvlogging, and tweeting way too much.


I hope that answers some of the questions you might have had about my life, Lenovo, and the Influencer Program. But as always, I’d be more than happy to continue the conversation in the comments below or over on Twitter!